6 Ways Event Organizers Can Benefit From 3D Rendering

by Micaela Navarro, 03 November 2022
by Micaela Navarro,  03 November 2022
6 Ways Event Organizers Can Benefit From 3D Rendering

3D event rendering has become an indispensable element of event planning. 3D renderings and videos produced by a 3D rendering company can help planners to get sponsorships, maximize their ticket sales, and make a profit.

A 3D rendering service can make the task of an event planner much easier. Let’s face it, event planning is very stressful and help from a software program that can ease things is always welcomed. Let me elaborate.

1. Relax with accurate visualizations

Traditionally event planners had to rely on 2D drawings of the event’s space coupled with a quick visit to the property. This and their imagination is all they had to plan their events.

3D architectural visualization services can create accurate renderings of the event space and illustrate exactly what is possible in the space. 3D renderings are accurate, eliminating the risk of a venue that is too large or too small, or one that simply doesn’t work the way you envisaged.

2. Secure the event financially

You have a great idea for an event that has never been put up before, but you need a lot of money to pull it off. Stunning photorealistic 3D renderings can help potential sponsors and event partners understand the scope of the event and how they can benefit from supporting it financially.

For instance, sponsors and event partners can use 3D renderings to determine the optimal positions for billboards and signage. 3D renders are an effective tool for event planners to secure sponsorships for their events.

3. Choose any theme

3D visualization services can use software with catalogs of event furniture and décor choices to execute and theme you want for your event. You can look through the examples of the latest trends or create your own unique theme. 3D visualization services can provide you with almost limitless furniture and décor options to choose from, complete with a choice of floor plans with different configurations.

You can share the results with your clients and the rendering company can make adjustments according to their feedback. The software lets planners and their clients see how all elements work together and changes can easily be made.

Join the Club

Get access to the event industry's inside scoop

4. Seating arrangements in a jiffy

3D visualization services can create interactive floor plans and 3D images with multiple seating arrangements according to the number of guests expected. The software can show what the room will look like if you cater for its full capacity or less.

The 3D services can play around with different numbers of guests, and the inclusion or exclusion of different elements to make the best use of the space. For instance, wider or narrower aisles can be used to ensure maximum comfort for guests.

5. Allow guests to familiarize themselves with the venue

3D renders clearly show how different parts of a venue relate to each other and where they are in relation to each other. For instance where the bathrooms are in relation to the meeting room, or in which direction the lunch area is in from the main exhibition.

Planners can forward these renderings to guests so they can orientate themselves before arriving at the venue. This aspect is especially useful for people with disability or mobility issues.

6. Excellent marketing tool

3D architectural rendering services can create 3D renders of the event property and how it will function. Event planners can use these stunning photorealistic images to market the event, which can create a buzz about the event, boosting ticket sales.

You can distribute the renderings to prospective attendees so they can see what you have planned for them. Eye-catching renderings can create excitement about the event. 3D renders allow people to get an impression of what the event will be like and to imagine what it will be like to be there.

Many planners send out renders in the last days before the event to sell more tickets before the start of the event.


Event organisation is a challenge. Yet, with the right tools in place, it is possible to overcome them. 3D rendering is one of the tools that aimed to help organizers. With the help of the 3D designer, you can plan your event venue to every detail, and take care of marketing materials and financial support.

3D rendering is not an innovative tool. It is used by various businesses for many years. Above I enlisted six benefits of 3D rendering for event organizers, but there is no doubt that there are more of them. So, if you are stuck with organisation, you might need some 3D help to get over.

For content inquiries contact[email protected]

Join the Club

Get access to the event industry's inside scoop