Immersive 360° Visual Auditorium With Cutting-Edge AV for Product Launches and Showcases

About the space

Step into Dubai’s most immersive storytelling venue—an 1,800 m² audiovisual playground that doesn’t just showcase content, it swallows your audience whole. More than an auditorium, this space is a full-body experience where floor-to-ceiling and overhead 360° projections blur the line between spectator and story. Sound isn’t just heard—it moves. Every surface becomes a living canvas, synced to world-class visuals and surround sound that hits with cinematic impact.

Forget standard rows and fixed formats. This space invites reinvention, with flexible seating that shifts from plush theatre-style to bean bags, lounges, or standing zones—whatever your vibe demands. It’s made for future-forward gatherings: think boundary-pushing product launches, immersive keynotes, interactive exhibitions, or performances that leave audiences speechless. Built-in VR and AR capabilities, real-time custom projections, and responsive lighting transform every event into a one-of-a-kind multisensory spectacle.

Hosting up to 250 guests, the venue balances intimacy and scale with sleek precision. And with a location just minutes from Dubai Opera and The Dubai Mall—plus valet parking and top-tier service—it’s as convenient as it is unforgettable. If you’re looking to make waves, not just noise, this is where bold ideas find their stage.